Mark
A primary logo, colour palette, and core file formats.
950 €HT
10 days
Includes
- Logo + lockup variants
- Colour palette
- File exports
- 1 revision round
Also covered
- A one-page usage guide
Paid in full at checkout.
05 — BRAND & LOGO IDENTITY
A mark you can actually build a business around.
A usable mark plus a system — colour, type, applications — not just a logo file.
From 950 €
10 days
Is this the right service for you?
Who it's for
- You don't have a real visual identity — a logo made in Canva or Word, no consistent colour or type.
- You're launching a new business or repositioning an existing one.
- You already have a logo you like but nothing consistent built around it.
Choose a different service if…
- You already have a full identity system and just need it applied to a website → see Showcase Website or Website Redesign.
- You need one-off page copy or content, not a visual identity → talk to us directly.
What's included
- A primary logo mark plus lockup variants
- A defined colour palette and type system
- File formats for print and screen (SVG, PNG, PDF)
- Basic application examples (business card, social profile, letterhead or equivalent)
- A one-page brand guide showing how to use it consistently
Packages
Identity System
A full system: logo, palette, type, and applications.
1 980 €HT
3 weeks
Includes
- Logo + lockup variants
- Colour palette
- Type system
- Application examples
- 2 revision rounds
Also covered
- A full brand guide
40% deposit books your slot and is refundable in full before the kickoff call.
How it runs
-
Fit call
1 business day
We talk through your business and what you already have, if anything.
-
Discovery
2–3 days
You send references, existing assets, and what you like/don't like.
-
Design
5–10 days by package
We design mark and system directions; you review on a shared link.
-
Build
3–5 days
We finalise files, applications, and the guide.
-
Launch & handover
1 day
Files delivered and a short walkthrough of how to use them.
Proof, not promises
Studio concept — not a client project
Cavée Coffee Roasters
A Brand & Logo Identity concept for a small-batch coffee roaster. Built to show how the Identity System tier ties a mark, a palette, and packaging-style applications into one coherent, usable set.
What it demonstrates:An identity built to be handed to a website build next, not a logo delivered in isolation.
Add-ons that pair with this service
Logo refresh
A refinement pass on an existing mark you want to keep, not replace.
340 €
Photography direction day
A day directing product or brand photography — set up, not the shoot itself.
480 €/day
Extra revision round
One additional revision round beyond what your package includes.
180 €/round
Brand & Logo Identity FAQ
I already have a logo — do I need a whole new one?
Not necessarily. The Identity System tier can extend and systematise an existing mark rather than replace it — tell us at the fit call what you want to keep.
What files do I actually get?
SVG, PNG, and PDF exports of every logo variant, plus a one-page (Mark) or full (Identity System) guide showing how to use them.
Does this feed into a website build?
Yes — identity and website are designed by the same studio, so there's no handoff gap between "here's your logo" and "now build a site around it."
How many logo directions do I see?
We present one well-considered direction refined from the Discovery call, with revision rounds to adjust it — not a grid of ten options to choose between blind.
Can I use these files for print as well as screen?
Yes — both tiers include print-ready formats, not just web assets.